Brigus Blacksmith
Art Direction/Design
Creative Director: Cora Brown
Photographer: Jessie Brinkman Evans
With this change, the forge felt it was time for a visual update. The goal was to create something historic, authentic yet modern for various uses, including storefront displays, packaging, and online presence. After exploring different options, a distressed monogrammed version was chosen, with the ‘bowel’ of the B serving as an anchor metaphor — a nod to its fishing heritage.