Category
Branding

WCK/PIP

What started out as branding for a vegetarian/vegan eatery located at the CNE, branched off into their sister company – Philip’s Ice Pops, hand-crafted gourmet popsicles. The challenge was to take taking what I initially create and transferring it across the board to give it uniformity. The outcome being two fun and colourful brands that are tied together but also feel independent.

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